For the nostalgic in me, it's fun have two of the oldest names in the business working together and I certainly have a lot of friends in SE Florida that are now brokers for Dension, but that's not a business plan. The fact is Denison is at the leading edge of yacht marketing and yachting in the social media world we live in. Their presence at boat shows and complete coverage of everything from yacht charter to sailboats to megayachts leaves them previously lacking in only one department...a serious offshore Sportfishing brand.
When asked, why Bertram Bob? Bob Denison said, “Bertram represents the best of American boat building. The people there, and the boats they are building, are rugged and real. Our family is proud to be associated with Bertram. To this day, I have a sales manual that Dick Bertram wrote 40+ years ago printed and in a file I access regularly. That family has a living legacy that still effects our industry today.”